Branding Wisdom
Vasudaiva Kutumbakam
Duration 24m 52s

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Having focused on the history textbook issue in California for weeks, Mona feels compelled to take the matter to the next level. What must the history textbooks contain? How do we condition the next generation of Global citizens to view the history of THEIR world? Do we bridge cultural gaps by learning from previous mistakes and misunderstanding between civilizations? The subtitle of this episode defines her underlying objective of the study of our past: A glimpse into the all- embracing, universal idea, upon which the Indian civilization is based. Vasudaiva Kutumbakam, meaning, ‘The world is the Family’, is the all-pervading wisdom that serves to condition young minds to see themselves as a part of a whole rather than a whole lot apart.
Mona brings in two articulate speakers, Anjali and Jayashree Raj, who share some entertaining experiences which highlight the crying need, for a deeper understanding of the Indian civilization with respect to world history, religion and culture.
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Below is my response to BBC. "Until Indians allow themselves to be manipulated by imperialist company policies they will not get the respect they seek. Call Center employees who solicit my business receive a verbal jolt, which they appreciate! I suggest they use discretion with potential Indian customers; discard the ludicrous American accent and the assumed pseudonym which 'hides' an Indian identity! Indians are in demand so call the shots; have the confidence to deliver without compromising your personal dignity".
Mona
I wonder if you have read Howard Zinn's book : "A People's History of the United States".
www.harpercollins.com/global_scripts/product_catalog/book_xml.asp?isbn=0060528427
After reading his book, one can't be surprised by the manipulation of history by mainstream educational institutions through school textbooks. If they don't respect the history of Native Americans, of Afro-Americans and Hispanics; why would they give any importance to the Indian "civilization"?
A recent report by the BBC gives the end result of this ethnocentric upbringing of the vast majority of Americans:
news.bbc.co.uk/2/hi/business/4738804.stm
An American customer asked a call-center worker in India, if he goes to work on a bullock cart. Another asked if Indians use electricity and watch TV...
Mohan







